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April 29, 2007

Silly rabbit ()

by fluffy at 3:06 PM
Yesterday while grocery shopping I noticed that Trix were on sale so I got a box out of misplaced whimsy. Just now I noticed they're advertising the "new shape! same great taste!" and of course the "new" thing is that all of the cereal nuggets are little balls, like Kix, rather than having any association between color and some vague fruit shape. This means that Trix have finally dropped the last conceit that the flavors had anything to do with real fruits, and all that's left is the conceit that the different colors represent different flavors.

(I also presume that this "new" shape was solely to cut down on production costs, since now they only need to change out dyes, rather than dyes and molds, and they can probably reuse the molds from other cereals now too.)

Comments

#9060 04/29/2007 05:35 pm
Interestingly, Trix were originally just balls. When they started giving them vague fruit shapes, they launched this huge advertising campaign announcing the monumental, groundbreaking event in the world of breakfast cereals.

I wonder if the few cents per box they probably save is worth this horrible step backwards in fruity cereal evolution.
#9061 04/29/2007 06:00 pm
Internet beardiness wins again

I didn't remember Trix being balls before 1992, but I didn't really pay that much attention to sugar cereals anyway.

I want to see the "Got Milk" ad but all I could find was some playlists on YouTube where the video had been marked as unavailable. Isn't it peculiar how advertisers would LOVE people to seek out their ads normally, but in this strange day and age of the Internet, all content must be protected from being seen? It boggles the mind.
#9062 04/29/2007 06:02 pm
Oh no I made original research!!!
#9064 04/29/2007 09:49 pm
fluffy:
Oh no I made original research!!!


Hm, I'm pretty sure I remember reading that fact in "The New American Cereals and Grains Compendium: 2001 Edition", by T. Samuel Diggem.

Of course it was self-published, and is as such relatively obscure, but for breakfast cereal aficionados like myself, it's an invaluable resource.
#9084 thereaperof1988 (unregistered) 05/04/2007 08:05 am
what i dont get it you talk about hte weirdest things.......everything in your grocery shopping seems to be........ON SALE!!!!
#9085 05/04/2007 08:16 am
Sure, of the one thing I mentioned in this weblog post, it was on sale. Most of the other things I bought on that trip were not. It didn't seem worth mentioning them though.
#9241 ThirtySeven (unregistered) 05/28/2007 03:38 am Trix Cereal Shapes
mashuren:
Interestingly, Trix were originally just balls.
... this horrible step backwards in fruity cereal evolution.


Hmmm... I wonder how old the original poster is. Really, I'm just curious. I remember Trix *being* balls; that's just what they were, what they always were; "balls" was part of the essence of Trixiness, so to speak. It was truly wierd to me, when they started making them in the fruit shapes, and in multiple colors per piece as well. ... In fact, I *think* that was also the time when Trix changed its taste. They no longer taste like they did when I was a kid. ... Interestingly, I just bought a box last week *because* they went back to the original shape. Nostalgia, a genuine taste for sugared cereals, including the fruity variety, and curiosity to see if they went back to the taste that was before driving me off Smile .
#9242 05/28/2007 11:14 am
I'm 28, but I didn't have Trix very often as a kid.